Helping Cybersecurity & Tech Companies

Speed up the buyer journey with high conversion video content

We help you create demand and shorten the buying cycle with video content that security decision makers want to consume.

Helping Cybersecurity & Tech Companies

Helping Cybersecurity & Tech Companies

Speed up the buyer journey with high conversion video content

We help you create demand and shorten the buying cycle with video content that security decision makers want to consume.

Cybersecurity companies we have helped grow

The competition is stiff

The competition is stiff

Cybersecurity marketing is becoming more competitive each year.

0 k+
Competing Vendors

Cybersecurity decision makers are inundated with vendors and bombarded with sales and marketing content each day.

6- 0 mos.
Long Buyer Journey

The average cybersecurity purchasing decision can take 6-12 months and over 13 pieces of content.

0 %
YOY Rise in Ads

Since 2022, cybersecurity Google Ads costs have increased 35% YOY and are expected to rise more in 2024.

Rise above the noise with video content that grows your pipeline.

Video has proven to build trust quicker than any other form of content.

Leverage your expertise at scale

Stand out from the competition

Speed up the buyer journey

Leverage your expertise at scale

Stand out from the competition

Speed up the buyer journey

Video Stats

Video Stats

Video content engineered to convert.

The right mix of video content, distributed strategically on LinkedIn has consistently proven to out perform traditional paid advertising.

3x

Quicker buyer journey when using video

225%

increase in monthly branded searches

95%

of information retained with video vs 10% of written

$0.95

average cost of full video completion

Video Stats

Video Stats

Video content engineered to convert.

The right mix of video content, distributed strategically on LinkedIn has consistently proven to out perform traditional paid advertising.

3x

Quicker buyer journey when using video

225%

increase in monthly branded searches

95%

of information retantied with video vs 10% of written

$0.95

average cost of full video completion

Benefits

We can help if...

You need more ready-to-convert leads

Prospects that regularly consume your video content come in more qualified.

Your brand awareness is low

Targeted LinkedIn video content captivates audiences, significantly boosting your brand's visibility and recall.

Creating quality content is difficult

Engaging your experts enables us to craft strategic, authentic, technically sound content.

You are tired of the status quo

Expand beyond traditional marketing methods and explore bold, creative video storytelling.

You want to accelerate buyer journey

Video content is proven to build trust faster, resulting in a shorter buyer journey.

Your written content isn’t converting

If your blogs, ebooks, and white papers aren’t delivering like they used to, video may be the answer.

What we do

We focus on content that performs. That’s it.

Video Content

We leverage your experts to create video content that grabs attention and educates prospects at scale.

NicheFunnelsTM

Highly targeted landing pages that leverage strategic storytelling focused on converting ideal prospects.

LinkedIn ABM

Laser focused content distribution to target accounts and key decision makers on LinkedIn.

We create videos that build trust.

Our video stack has been refined to match modern cybersecurity content preferences and buying behavior.

Video HighLightsTM

Easy to digest short
form video (1-3 minutes) focused on capturing and retaining attention.

Video SpotLightsTM

Educational video (5-10 minutes) that demonstrate your thought leadership in a visually compelling fashion.

Webinars

Interactive presentations, discussions, and learning, led by your experts with the goal of creating highly qualified leads.

Explainer Videos

Short, engaging video that leverages storytelling to clearly and effectively communicates your offering.

LinkedIn Ad Videos

Conversion focused video content, leveraging positioning and storytelling to influence key decision makers.

Video HighLightsTM

Easy to digest short
form video (1-3 minutes) focused on capturing and retaining attention.

Video SpotLightsTM

Educational video (5-10 minutes) that demonstrate your thought leadership in a visually compelling fashion.

Webinars

Interactive presentations, discussions, and learning, led by your experts with the goal of creating highly qualified leads.

Explainer Videos

Short, engaging video that leverages storytelling to clearly and effectively communicates your offering.

LinkedIn Ad Videos

Conversion focused video content, leveraging positioning and storytelling to influence key decision makers.

Our Work

See how we have helped our clients
become thought leaders.

See how we have helped our clients become thought leaders.

Our Process

Our Process

How we turn your cybersecurity expertise into thought leader video.

01

Content Strategy

We start by developing attention worthy topics, scripts, and outlines to engage your audience.

02

Video Recording

Next we interview and record your experts remotely from the comfort of your home/office.

03

Video Production

Your dedicated video editing team applies sound, b-roll, and motion graphics to bring your video to life.

04

Funnel Creation

We create high conversion
landing pages that help you build trust with your prospects.

05

LinkedIn Ads

Custom audience targeting is setup in LinkedIn to ensure your content attracts ideal customers.

06

Ad Optimization

We obsessively monitor and evaluate content and ad performance to maximize ROI.

What we do

How we turn your cybersecurity expertise into thought leader video.

01

Content Strategy

We start by developing attention worthy topics, scripts, and outlines to engage your audience.

02

Video Recording

Next we interview and record your experts remotely from the comfort of your home/office.

03

Video Production

Your dedicated video editing team applies sound, b-roll, and motion graphics to bring your video to life.

04

Funnel Creation

We create high conversion landing pages that help you build trust with your prospects.

05

LinkedIn Ads

Custom audience targeting is setup in LinkedIn to ensure your content attracts ideal customers.

06

Ad Optimization

We obsessively monitor and evaluate content and ad performance to maximize ROI.

Cyberwhyze built us a sustainable demand gen program with video content that performs.

Reese Ferguson

COO, MainNerve

Cyberwhyze built us a sustainable demand gen program with video content that performs.
Cyberwhyze
Cyberwhyze

Frequently asked questions

Common questions our customer have asked before starting.

No fancy equipment required, we simply send you a plug and play USB powered 4K webcam, lighting, and a studio mic. The rest of the video production magic happens on our end. (Green screens are optional for virtual backgrounds).

Our video program is the most efficient and effective on the market. We ask that your subject matter expert(s) show up once a quarter for content strategy planning (1-2 hours). From there we meet with you as little as once a month for an hour for your content interviews/recordings. Afterwards we are off to producing content for your review prior to distribution.

LinkedIn has proven to yield the best ROI for cybersecurity content consumption and conversion. We are able to deliver your thought leadership at scale at a fraction of the cost of Google Ads or paid syndication.

We recommend creating content for each stage of the buyer journey in order to grow your brand awareness and capture leads. This includes creating at least 1-2 hours of content including SpotLight videos, HighLight Videos, Ad Videos, and Webinars.

We measure 5 primary metrics to measure client results. These include video views, content engagement (video completions), branded searches to your website, ideal customer opportunities, and pipeline. Each result builds on one another, ultimately helping increase demand.

For those just getting started and wanting to increase brand awareness our a la carte video content starts at $6,500 (monthly minimum) and our demand generation packages range anywhere from $10k – $30k depending on your content needs and growth goals. 

Let’s level up your cybersecurity brand together

You can reach us anytime via info@cyberwhyze.com

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